Interviewing: Stop Trying to Be Barbara Walters
I remember a client sent me one writer’s pitch for [...]
When to Ghost Blog and When Not
I’ve done quite a bit of ghost writing for blogs. [...]
How to Increase Coverage in the Trade Press
Are your competitors enjoying more press coverage? Do you keep [...]
How to Contact Editors
An important aspect of editorial approach is the mode of [...]
Penetrating the Editorial and Publishing Conspiracy: The Secret of Getting Paid to Write. Part Three.
This is the final part of this blog topic. The [...]
Penetrating the Editorial and Publishing Conspiracy: The Secret of Getting Paid to Write. Part Two.
An effective to show the something is confidential [...]
Penetrating the Editorial and Publishing Conspiracy: The Secret of Getting Paid to Write. Part One.
Many writers, myself included, have invested months firing out [...]
Nobody Home: Is your company unable to respond to simple requests?
It happens all the time: I get a press release [...]
How to Upset an Editor or Writer
In more than twenty years of writing, I’ve covered thousands [...]
Using Buzzwords to Stop the White Walkers and Restore Balance to the Force
Buzzwords! They really are all-powerful. They can defeat Lord Sauron. [...]