Sounding slick versus being real; with a note on ghost blogging
Most companies adopt a sophisticated, business-savvy, slick tone in [...]
IS A SALES COMPULSION RUINING YOUR WRITING?
Why is it so much corporate writing sounds like it [...]
Do you have a problem with commitment?
I was thinking over why I can write things down [...]
Get to the Point
Each time I open my browser, there are a few [...]
Have You Become a Zombie Writer?
I can’t stand zombie movies. Yet in movie after movie, [...]
Avoid Repeating Words You Have Repeated Before Due to Repetition
I sometimes find myself using the same word several times [...]
Are You Talking to Me? Irrelevant press releases and email pitches
Robert De Niro’s famous line from “Taxi Driver,” “You talking [...]
How NOT to Capture Media Attention
More than twenty years of experience as a magazine editor, [...]